The Vegan Revolution

A revolution has been taking place in that most fundamental of human activities – what we eat. Ever increasing concerns about the environment, animal welfare and human health are fuelling this, driving incredible growth in the sale of plant-based foods.

Vegan fashion and lifestyle is poised to be the next revolution – and it’s already begun. The predictions are for the vegan women’s fashion market to grow at an even faster rate than vegan food, and in order to meet demand, new brands are launching every week, with collections that make use of innovative alternatives to leather, wool, silk, fur, down and other animal products.

One challenge has been to collect and curate these, in order to show that vegan fashion can be as sophisticated, on-trend and desirable as its non-vegan counterpart, and can match it in both design and quality. That's where we come in.

What We Do

Immaculate Vegan is your lifestyle companion and curated shop for living beautifully and ethically. One year in, with over 130 brands, we are spearheading the vegan fashion and lifestyle revolution, with our sophisticated curation of the most desirable vegan fashion, beauty and homewares products in the world.

We're also a rich source of information and inspiration for everyone wanting to make a more positive impact through what they buy. We help you navigate the murky waters of ethics and sustainability in fashion; and make it easy to find the best brands to get behind.

Change happens when we make it not only important, but also simple and enjoyable. We aim to do exactly that.

Choice

We make it easy to shop Immaculately by offering outstanding choice within each of our categories of Shoes, Bags, Accessories, Clothing, Beauty and Homewares.

We are also working to build comprehensive collections in each region around the world, so that you have the choice to shop more locally and sustainably.

Inspiration

Immaculate is more than just a shopping destination. Our Edits helps you discover gems from our collections, and shop from bestsellers, trends and stories; whilst our Features provide inspiration and advice on how to make more ethical and sustainable choices.

All Good

We set high standards, and every product we sell has to pass our test of aesthetics and ethics. Is it beautifully designed and well made? Are the materials or ingredients some of the best available? Is the brand using – or working towards – the most sustainable supply chains and product packaging?

Unlike many other stores, there is no “Vegan” filter on our site, because we don’t need it. So you can trust that absolutely everything we sell is vegan and cruelty free – no compromises.

We believe that everyone can do simple things to make a difference. Whoever you are, wherever you are, and whatever your lifestyle, you are welcome.