Founded on modernist design principles that honour simplicity, form and function over unnecessary details, surf-inspired swimwear brand SEPTEMBER focuses on fit, colour, and sustainable materials. The silhouettes are tailored for active use and designed to transcend seasons and offer the opposite of planned obsolescence. The brand has been honoured with the Title Nine's Pitchfest Movers & Makers 2020 award, featured in Surfer and the LA Times, as well as Outside Magazine's 2021 Buyers' Guide.
SEPTEMBER founder Erika Togashi, who has over 16 years of experience designing for brands such as Patagonia, the North Face, J Crew and more. Burnt out from corporate design, Erika left her home in New York for a solo surf trip to Sri Lanka and Bali – and ended up staying over seven years! She currently splits her time between Bali and New York.
While surfing in Bali, Erika struggled to find swimsuits that stayed put and weren't overdesigned. She craved simple, streamlined silhouettes and designs made for active living, so she started designing her own.
“Always keeping the customer and end use in mind to make sure I am creating the best possible product. We do not make a product that will fall apart after one season.”
All SEPTEMBER swimwear is made from ECONYL – a high-quality Italian recycled nylon made from ghost fishing nets recovered from the ocean. This material has a second-skin feel which sculpts, supports, and smooths, offering confidence in and out of the water.
SEPTEMBER's designs are produced locally in Bali, at a female-owned and operated factory that adheres to strict fair and ethical labour standards and guarantee the workers a fair wage.
Small-batch production is preferred, in order to reduce waste and avoid excess inventory.
All trims and all packaging is made from recycled card stock and PVC. All orders are shipped using 100% compostable bags, in an effort to minimise the environmental footprint of the company.
ECONYL is a vegan material, making all SEPTEMBER swimwear suitable for vegans.
To discover more like this, visit our vegan & sustainable swimwear and women's ethical & sustainable activewear & yogawear collection.